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Interactive Rights are at the forefront of creating a new frontier in the media industry. Driven by the Streaming era, but applicable to all forms of content platforms, Interactive Rights hold an important promise – to deeply engage the modern viewer in a way that creates a new value exchange between viewers, content owners, brands, and other stakeholders. This new series delves deeply into the technology and business models involved and describes how leading content owners are driving the next-generation value-exchange with viewers.
From a creative perspective HDR is all about enabling technology that offers a far broader, deeper palette of light, detail and color to work with.
As engineers and technologists, it’s easy to become bogged down in the technical solutions that maintain high levels of computer security, but the first port of call in designing any secure system should be to consider the user and their interaction.
TV makers have adopted different approaches to the OS, some developing their own, while others adopt a platform such as Google TV or Amazon Fire TV. But all rely increasingly on the OS for competitive differentiation of the UI, navigation, and in some cases for reaching out to other devices in the “smart home”.
Bitmovin, a leading provider of video streaming solutions, announces the launch of Bitmovin’s AI Contextual Advertising that combines the power of the Bitmovin Playback Solution and Bitmovin’s Encoding to provide hyper-personalized adverts for audiences based on the content they are viewing.
The adoption of HDR requires adjustments in workflow that place different requirements on both people and technology, especially when multiple formats are required simultaneously.
Over the past 15+ years, Zixi has become a trusted leader in live IP video delivery and orchestration technology, evolving from a pioneering protocol to a comprehensive platform with a who’s who list of clients including Amazon Prime Video, Bloomberg, Fox, Fubo, MLB, NFL, Roku, Sinclair, Sky, Warner Media and YouTube TV.
Here we discuss how raw essence data needs to be serialized so it can be stored in media container files. We also describe the various media container file formats and their evolution.
