You are sitting there quietly watching your favorite show on TV when all of a sudden the commercial comes on – BAM, WAM, BUY, BUY… screams at you. The purpose of the commercial is to grab your attention in the few seconds of the spot. The recording engineers in the commercials pro…
Since the world economy crashed in 2008, many industries are starting to return to profitability. However, that doesn’t mean that all those lost jobs for workers will ever come back. In fact, because of the increase in the use of computerized robots, many employees are finding that their job duties…
Lenses are one of the most ancient technologies still in use today. The earliest known lenses were made from polished crystal, often quartz, and date from as early as 700 BC. Technology has advanced greatly since then and the types of accessories for lenses are now virtually unlimited.
In many cities, radio stations have become the new TV stations. Radio stations gain visibility (literally), the station talent gains additional exposure and radio becomes more of a two-way experience for listeners/viewers. In addition, co-owned TV stations often do break-in interview segments with their partner radio stations as a…
There is a rapid and profound technology shift in ENG. Wireless broadband service providers have become viable low-cost alternatives to conventional microwave in a large number of cases. BT Sport has launched what is claimed to be Europe’s first cellular newsgathering fleet with LiveU LU500 units and Xtender remote…
The Situation. The age of loudness compliance is upon us, with governments around the world adopting variations of ITU-R BS.1770-3 standard for all terrestrial broadcast, cable television, direct-broadcast satellite and IPTV programs. What this means for the broadcast/content provider is that loudness compliance now has the force of…
Despite the best efforts of scientists in academia and the lighting industry, developing a blue LED remained a challenge for three decades. Three Japanese scientists just received the Nobel prize for succeeding in that effort.
Advances in processing power and high-performance graphics cards are affording broadcasters more possibilities than ever to devise stunning virtual sets and on-air graphics, but it is the power of data which is driving most innovation. Nowhere is this more evident than in live sports. Ratings sky rocket during major league…
We’ve all heard the phrase Disaster Recovery (DR), but what does it actually mean for broadcasters and content owners, and what constitutes a disaster?
DR is a broad term that encompasses a range of scenarios, from catastrophic disaster (for instance, the complete destruction of a whole facility), to operational d…
Teleprompters go back to the earliest days of television. The idea came from an actor named Fred Barton Jr. who conceived the teleprompter as a means of helping television performers who had to memorize long dramatic scripts in a short amount of time.