Metadata is increasingly used to automate media management, from creation and acquisition to increasingly granular delivery channels and everything in-between. There’s nothing much new about metadata—it predated digital media by decades—but it is poised to become pivotal in broadcast technology’s current phase of rapid evolution.
This is a story about the COO of a media business, that shines a light on the thinking underway at the leading edge of the media industry, where the balance shift from Linear Broadcasting to D2C Streaming is firmly underway.
When government agencies get involved, prepare for new acronyms.
OTT is driving the next great rebundle. After years of D2C streaming, unbundling and fragmentation, we are now reaching a stage where we have so many D2C Apps that consumers are looking for simplicity and convenience again.
When disruptive technologies transform how we do things it can be a shock to the system that feels like sudden and sometimes daunting change – managing that change is a little easier when viewed through the lens of modular, incremental, and controlled evolution.
The appetite for broadcast content over mobile devices has reached several important milestones, providing more opportunities for the latest versions of ATSC and DVB content to be distributed as cellular data without a SIM card or a cellular subscription. The irony is that only a handful of experimental mobile devices…
We talk to the multi-award winning team at Music Mix Mobile about the unique cultural and creative demands of mixing music live for broadcast.
OTT offers an amazing promise – to significantly increase the return on advertising spend by targeting consumers more effectively.
State-of-the-art VSWR measurement and monitoring of broadcast transmission infrastructure is limited to in-band reflected power and typically incapable of detecting matched arcs. Finding and isolating the source of intermittent arcing and other tricky RF issues has recently become significantly easier.
We’ve all witnessed its phenomenal growth recently. The question is: how do we manage the process of adopting and adjusting to AI in the broadcasting industry? This article is more about our approach than specific examples of AI integration; there’s plenty of time for that later.
