Bringing the Sound Mixer Back Into the Spot-Making Process June 29th 2016 - 12:05 PM

Before computers — when the audio for television commercials was edited with razor blades — sound mixers typically created premixed tracks at the beginning of the spot-making process. Then, after computers, the mixer’s role was reversed — with many relegated to simply polishing the final commercial after editing. Now, sound mixers want that to…

Experimenting with Virtual Reality June 29th 2016 - 08:00 AM

Virtual Reality may be one of most hyped trends of 2016, but in the real world many players from a wide range of industries are now furiously working to make VR a media format for the future. But so far — with the technology’s strong support — all of the efforts add up to…

It’s All About the K’s June 28th 2016 - 12:05 PM

I was all set to write my next chapter on standards and terminology when the The Broadcast Bridge published an article quoting the Olympic Broadcast Service (OBS) that said, 4K is just a Bus Stop to 8K (along with 22.2 audio channels).

Drones and the Law June 27th 2016 - 01:50 PM

Laws are different in different countries and I can’t possibly know all the legislation, so what I have to say here should not be taken as a final word on anything. The purpose of this article is to alert the reader to what he or she will need to f…

Over-The-Top Television Moves into Super Niches June 24th 2016 - 01:50 PM

When most of us think of “over-the-top” television, we think of video programming distributed over the internet by services such as Netflix, Amazon, Apple and a host of other online programmers. But the OTT business is rapidly changing — bringing in a diverse new group of niche players who are filling in th…