VisualOn Introduces First Universal Content-Adaptive Encoding Solution For Video Streaming

VisualOn, a streaming solutions provider, has announced the launch of Optimizer, the industry’s first universal content-adaptive encoding (CAE) solution. The Optimizer enables service providers to reduce streaming costs and improve viewing experiences without ever touching their existing infrastructures. The AI-enhanced CAE solution offers unparalleled performance and seamless integration with existing encoding and delivery systems.

The Optimizer utilizes an innovative real-time, continuous CAE approach to analyze live and VOD content, determining the best transcoder settings for outstanding video quality and lower bitrates. Using the Optimizer, service providers can reduce bitrates by an average of 40% and up to 70% to improve video service bandwidth, storage costs, service scalability, and user experience through a drastic improvement in QoE KPIs and energy savings. At the same bitrate, the Optimizer can also improve video quality, as more bits are available.

With FFmpeg, the Optimizer can be deployed on bare metal, virtual machines, the private cloud, or public cloud, for both VOD and live workflows. The Optimizer has undergone extensive benchmarking and has been successfully deployed by global service providers, showing consistent results.

VisualOn will showcase the Optimizer at IBC 2023.

You might also like...

Remote Contribution At NAB 2025

The technology required to get high quality content from the venue to the viewer for live sports production remains an area of intense research and development, so there will be plenty of innovation and expertise in this area on the…

Playout Monitoring & Compliance At NAB 2025

Automation, interoperability, and scaling are overarching themes at NAB 2025, associated with continued progression of hybrid video services that are tilting more and more towards streaming. For monitoring and compliance, this means increasing integration across the whole workflow and content lifecycle,…

Streaming Delivery At NAB 2025

Hybrid workflows combining cloud and on-premise systems, and application of AI for personalization, are major streaming themes for NAB 2025. There is an even stronger focus on remote production than at previous shows, especially for live sports. Security of live streams…

OTA TV Transmission At NAB 2025

It is time to consider the state of the US TV Transmission industry and how this might be reflected on the NAB 2025 show floor.

Channel Creation & Playout At NAB 2025

Playout is moving to the public cloud as broadcasters take this next step in their strategies for master control, even as some analytics functions are being drawn back towards on premise systems. This will be reflected by the offerings and…