Validation For ATOMOS’ Hardware And Cloud Strategy
Los Angeles Clippers using ATOMOS Connect.
ATOMOS has been showing the new CONNECT range of products, and the seamless integration with Adobe Camera to Cloud (C2C) powered by Frame.io. C2C was a hot topic for the event sessions and keynote speeches, reflecting the fact that many high-profile US broadcasters and creative teams are adopting collaborative cloud-based workflows.
ATOMOS is strategically well placed to address this market with a unique combination of hardware and cloud services that meet this burgeoning demand. One of the key factors in the ATOMOS approach is that our devices open the C2C workflow to a far wider range of digital cinema, DSLR, and mirrorless cameras than was previously possible. Adobe has reported that since the launch of the CONNECT range and ATOMOS Cloud Studio in the middle of this year, there has been a 50% increase month-on-month in asset uploads attributed to ATOMOS devices.
NBA Team - Los Angeles Clippers
The Los Angeles Clippers have recently trialed the Atomos Connect range. After intensive testing, the internal Media Production department of the Los Angeles Clippers have decided to utilise the Shogun Connect over a direct competitor's competing range.
Ralph Lauren’s Spring Summer 2023 Fashion Show
During Ralph Lauren’s first-ever show on the West Coast of the USA, Atomos’ Shogun Connect range was successfully deployed.
You might also like...
A New Year Speculation On Immersion
As we head into another new year it seems ok to indulge in some obvious speculation about what the future may bring. Here we consider the proposition that eventually, and probably not far into the future, broadcasters will have to…
Microphones: Part 4 - Microphone Technology - The Diaphragm
Most microphones need a diaphragm in order to follow some aspect of the air motion that carries the sound.
HDR & WCG For Broadcast: Part 3 - Achieving Simultaneous HDR-SDR Workflows
Welcome to Part 3 of ‘HDR & WCG For Broadcast’ - a major 10 article exploration of the science and practical applications of all aspects of High Dynamic Range and Wide Color Gamut for broadcast production. Part 3 discusses the creative challenges of HDR…
The Resolution Revolution
We can now capture video in much higher resolutions than we can transmit, distribute and display. But should we?
Microphones: Part 3 - Human Auditory System
To get the best out of a microphone it is important to understand how it differs from the human ear.