Along with Adobe, Epic Games, Meta, Microsoft, and NVIDIA, amongst additional founding members, Maxon aims to help build an open and inclusive metaverse that enables the deployment of diverse technologies, including interactive 3D graphics, augmented and virtual reality, and more.

This latest news comes as Maxon pursues its mission to continuously improve user experience, while adapting to an ever-changing technological space. The company’s long-standing commitment to a customer-centric, collaborative, and inclusive ideology perfectly positions them to help build the foundations for a similarly accessible and user-focused Metaverse.

The vast array of high-quality tools under the Maxon product umbrella, including Cinema 4D, Redshift, and the recently acquired ZBrush, have been established as the industry standard for motion graphics, VFX, 3D sculpting and all types of visualization for over 20 years. These tools are important to provide Maxon One subscription holders with a smooth workflow for all of their creative projects and already allow customers to participate in the Metaverse as it currently exists, as well as what it will eventually become.

Prior to joining the Metaverse Standards Forum, Maxon had already embraced exchange file formats and bridges to other software, such as Unreal and Substance. In particular, Cineware has long set the standard for interoperability and collaboration that the Forum looks to set by providing seamless integration of Cinema 4D technology and assets with After Effects, Unreal, Vectorworks, Adobe Illustrator and more.

In addition, Maxon offers support for the glTF and USDF file formats, and the new Redshift Standard Material adds industry standard-material authoring to Cinema 4D, and support for MaterialX is currently in development.

About The Metaverse Standards Forum
The Metaverse Standards Forum brings together companies and standards organizations to foster alignment on requirements and priorities for metaverse interoperability standards, and accelerate their development and deployment through pragmatic, action-based projects. Open to any organization at no cost, founding members include 0xSenses, Academy Software Foundation, Adobe, Alibaba, Autodesk, Avataar, Blackshark.ai, CalConnect, Cesium, Daly Realism, Disguise, the Enosema Foundation, Epic Games, the Express Language Foundation, Huawei, IKEA, John Peddie Research, Khronos, Lamina1, Maxon, Meta, Microsoft, NVIDIA, OpenAR Cloud, the Open Geospatial Consortium, Otoy, Perey Research and Consulting, Qualcomm Technologies, Ribose, Sony Interactive Entertainment, Spatial Web Foundation, Unity, VerseMaker, Wayfair, the Web3D Consortium, the World Wide Web Consortium, and the XR Association.