Media Distillery And Gracenote Join Forces To Optimize EPG
Media Distillery and Gracenote partner to improve content experience.
Media Distillery, a provider of AI technology, and Gracenote, the content solutions division of Nielsen have integrated their respective technologies and datasets to create a way to optimise an Electronic Programme Guide (EPG).
The solution targets pay-TV operators as well as broadcasters by helping them deliver improved content navigation, replay and digital video recorder (DVR) functionality to viewers through increased guide and recording accuracy.
“This new solution from Media Distillery and Gracenote was brought to market for a fundamental reason - the distinct need to deliver actual programme start times in the latest content discovery paradigms,” said Simon Adams, Chief Product Officer, Gracenote. “Media Distillery’s innovative technology naturally complements Gracenote’s best-in-class metadata, and we look forward to this collaboration enabling existing and potential customers to deliver better user experiences."
TV platforms typically broadcast linear content at the start times indicated in their EPGs. However, programmes often don’t start at the exact moment their EPGs list. If the content starts later than indicated, viewers are compelled to watch the end of the previous show or an advertising break. If earlier, then viewers can miss the start of their favourite show. The new joint solution leveraging Media Distillery’s EPG Correction technology, along with Gracenote’s Global Video Data offering, gives TV providers access to the most precise programme start and end times, providing better control over replay and catch-up viewing experiences.
“Operators around the world are eager to enhance their services, and their subscribers’ user experiences, through Gracenote and Media Distillery technology. By collaborating on this integration, we’re helping service providers to do this more efficiently, and to launch faster,” said Roland Sars, Media Distillery CEO. “In our industry, Gracenote is a household name, a widely acknowledged leader, and we’re excited about this partnership.”
You might also like...
The Creative Challenges Of HDR-SDR Simulcast
HDR can make choices easier - or harder - at every stage of production but the biggest challenge may be just how subjective those choices are.
Building Software Defined Infrastructure: What Is Software Defined Infrastructure?
We begin our new series by asking a simple question; what is Software Defined Infrastructure and why do we need it?
IP Security For Broadcasters: Part 6 - NAT And VPN
NAT will operate without IPsec and vice versa, but making them work together is a fundamental challenge that needs detailed configuration and understanding.
Microphones: Part 4 - Microphone Technology - The Diaphragm
Most microphones need a diaphragm in order to follow some aspect of the air motion that carries the sound.
IP Security For Broadcasters: Part 5 - NAT Explained
When IP was first envisaged back in the 1970s, just over 4 billion unique IP addresses were allocated. However, the overwhelming international adoption of the internet with a world population of nearly 8 billion people has demonstrated there are simply not enough…