5GMediaHUB Kicks Off

The 5GMediaHUB project aims to accelerate the testing and validation of media applications with 5G technology.
Brainstorm will lead the definition of the different cases of use of the project, its technical requirements, KPIs, and will also establish the basis on which the validation plan will be designed.
The specific scenario to be developed and validated by Brainstorm is focused on broadcasting panoramic virtual content optimally to multiple users.
The new H2020 5G-PPP Phase 3 project 5GMediaHUB began in January with the 17 consortium partners from 11 European countries. The project is coordinated by the Centre Tecnològic de Telecomunicacions de Catalunya (CTTC) from Barcelona.
The 5GMediaHUB project’s objective is to develop a testing and validation environment over two existing 5G experimental platforms, located in Barcelona and Oslo. The outcomes of the project will benefit the European media industry considerably, particularly SMEs, "enabling it to become a force to be reckoned with at a global level".
“In 5GMediaHUB we capitalize on the experience from previous 5G projects in network slicing and orchestration,” said Project Coordinator Christos Verikoukis, Research Director at CTTC. “Existing well-established 5G platforms will be extended during the project in order to test 3rd party media services to enable the EU to achieve its goal of becoming a world leader in 5G.”
The use cases that will be tested are Immersive Augmented, Virtual and Extended Reality applications; smart media production; and smart media content distribution. The outcomes of the experiments will offer valuable information and insight regarding the 5GMediaHUB Experimentation Facility performance.
“The 5GMediaHub project will allow Brainstorm to use, test and validate 5G technology with its virtual reality and augmented reality graphic applications for the broadcast sector,” adds Francisco Ibáñez, R&D Project Director at Brainstorm Multimedia.
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