Encoding.com Honored With Emmy
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Pioneered transcoding-as-a-service.
The cloud-media processor is acknowledged for its development of Massive Processing Optimized Compression Technologies
Encoding.com says it pioneered transcoding-as-a-service more than a decade ago and has now transcoded more than a billion videos and processed over one trillion API requests. Its customers include NBCUniversal, BBC, Peacock, WarnerMedia and Fox.
“We launched Encoding.com back in 2008 with the concept of leveraging the inherent advantages of parallel processing, elasticity and scale afforded by public cloud platforms to provide a more efficient way for large media companies to process and deliver VOD content to the expanding universe of consumer video devices,” said Jeff Malkin, company president. “We are humbled and truly grateful to the Academy for this recognition, as the Emmy serves as a testament to the hard work put in by the entire Encoding.com team over the years to reach this goal. We continue to innovate and build a wide variety of distributed computing solutions in the cloud for the parallel orchestration of elastic resources that help our customers process UHD/HDR video content and meet their monetization requirements.”
Encoding.com microservices include broad I/O format support, adaptive bitrate and CableLabs packaging, parallel chunk processing, Beamr content-adaptive bitrate (CABR) encoding, digital rights management, dynamic ad insertion, Nielsen watermarking, advanced audio, closed captioning and automated QC-as-a-service.
Customers utilize an XML or JSON-based API to integrate the Encoding.com platform directly into their digital supply chain and gain access to content processing in many AWS and Azure cloud data centers around the world. The Encoding.com service ultimately allows customers to dynamically scale their video applications, support all popular video formats and accelerate time to market while eliminating expensive video infrastructure investments.
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