Ashley Xu blew up on social media when she started making ‘thirst traps’ (adverts) in her college dorm. Check them out, you may be surprised by just how good they are. It did not take long for major brands to see it and commission her. It’s a fascinating example of how talent and technology are converging to change the future.
Chyron has announced the first major update to its cloud-native live production platform – Chyron LIVE – which provides broadcaster-grade production switching, motion graphics, replay, telestration, and audio mixing within a web-based interface.
The global high dynamic range (HDR) market is expected to surpass $126 million by 2030, according to Allied Market Research. The projection shouldn’t come as a shock to media and entertainment (M&E) professionals who have been delivering HDR content for platforms like Netflix, Hulu, Disney+, and others for years. Meanwhile, HDR-capable displays have become standard in most production and post environments and across consumer displays. With these developments, HDR has emerged as the preferred production standard, and with just cause; HDR enhances imagery in ways resolution alone can’t while making for a more dynamic audience experience.
Chyron has introduced PRIME 4.6, a new release of the company’s software-based live production platform with enhancements that empower users to realize uncompressed production workflows in the cloud, leverage data in real time to drive productions, and introduce exciting interactive graphic elements to online streams.
IP is an enabling technology that facilitates the use of data centers and cloud technology to power media workflows. The speed with which COTS (Commercial Off The Shelf) hardware can now process data means video and audio signals can be transcoded, edited, and transferred with speeds that are fast enough for real-time live and file-based workflows.
Compression is almost taken for granted despite its incredible complexity. But it’s worth remembering how compression has developed so we can progress further.
The multi award winning team at Goldcrest share their creative insight and technique through an exploration of the subtle soundscape for Billions.
If we could get lights capable of full color mixing at the same price as conventional white-only ones, would we?
