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Aaron Sims Creative, a full-service creative boutique for cinematic visual effects based in Los Angeles, has adopted Litepanels’ all-new Gemini 2x1 LED soft panel with precision color control and a broad array of dynamic lighting and cinematic effects for versatility in creating unique lighting setups.
Cloud is undoubtedly one of the hottest topics in the broadcast and media industry at present, and if you were to judge the state of cloud adoption by the huge volume of noise around the subject, you could be forgiven for feeling like a dinosaur if you haven’t already fully embraced it.
Part one of this article, first published in the Journal of the IABM asks what’s the real state of play? We spoke to eight IABM members to find out what their end-user customers are actually doing now in the cloud, what they’re not, whether it’s public, private or hybrid, and where the future will take us. Are we truly heading towards a dematerialized industry, and if so, what’s holding us back today?
The best video is not watchable by mass audiences unless the sound is equally good. That’s why monitoring sound with good quality headphones is essential. But, why do so many videographers shun headphones in the field?
Much is written about expensive microphones that either emulate classic models or do one specific task very well. For most small studios, however, it is more important to choose cost-effective microphones that can handle most situations. Here are some suggested choices.
The Society of Motion Picture and Television Engineers (SMPTE), the organization whose standards work has supported more than a century of technological advances in entertainment technology, has published standards for binding Ad-IDs to commercials and Entertainment ID Registry (EIDR) codes to programming content. The standards specify use of Kantar Media’s audio watermarking technology, an open solution available for licensing and paves way for streamlined cross-platform measurement by enabling faster and more accurate tracking and audience measurement of content and ads across media
Since NAB 1995 — 23 years ago — when Rob Glaser introduced Real Audio, the first streaming media platform, the idea of media delivered over the internet has caught fire. Today, estimates are that up to 90 percent of internet users watch videos or listen to audio online. That trend has transformed media.
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For the first time in the history of live television we can now abstract away the video, audio, and metadata streams from the underlying hardware. This innovation presents unprecedented opportunities empowering broadcasters to deliver flexibility, scalability, and highly efficient workflows.
This Essential Guide, “A Brief History of IP,” is far more than a look back at internet protocol (IP) technology. Rather, author and technology consultant, Tony Orme has created a reference guide filled with the precise kind of information about IP systems media engineers wished they had, but mostly do not.
