Recent Content

The Road From CES Leads To NAB March 6th 2020 - 09:00 AM

Following the myriad of transitions in media production and distribution, is a combination of new technologies that create media and ones that support the consumption of media. Since the creation of media is mostly intended for the audience, the technologies needed to create the media are pretty important even while the consumer has no idea what it takes.

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The Sponsors Perspective: HDR and WCG Drives The Need For New Production Tools and Workflows March 3rd 2020 - 09:00 AM

Within broadcast there has always been a quest for higher and higher resolution with improvements in wider color fidelity. The quest has always been to deliver what we see to the audience, often this is limited by technology or cost of production, but today there is the possibility to increase the resolution to 4K/UHD with High Dynamic Range (HDR) and Wide Color Gamut (WCG) that can convey that window on the world to the consumer.

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More AI Acronyms & Buzzwords Explained March 2nd 2020 - 09:00 AM

So many buzzwords & acronyms and so little time! I thought this was a better title than Understanding the Differences Part 2.

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The Beginning Of A New Decade February 28th 2020 - 09:00 AM

While I am not one to wax nostalgic, the last decade was a pretty exciting one in media technology. HD-SDI came into its own in the early aught (00) years, mobile and wireless media, OTT and streaming all became mainstream. IP and file based media production was introduced and standardized (SMPTE ST2110) however, let’s not forget 3G, 12G, 4K, 8K, UHD and HDR. Whew! Plus VR & AR, eSports and 3D (oops) and the world got cloudy.

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Color and Colorimetry – Part 9 February 27th 2020 - 09:00 AM

Systems intended to convey color images all need to have a defined white point for practical reasons. The white point is where the luminance axis passes through the plane of the chromaticity diagram on its way from black to white.

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Open Source vs. Interoperable February 26th 2020 - 09:00 AM

Open Source is one of the current buzz terms in technology. In the world of software applications and services offering to make the source code of a program freely available is certainly a noble gesture. Interoperable is more of a design specification and philosophy to make sure systems and devices can interact and communicate with each other, regardless of vendor enabling the entire media chain to function. What a concept!

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Photo by Free To Use Sounds on Unsplash.

Understanding Diegetic Sound In Video Storytelling February 25th 2020 - 09:00 AM

Diegetic sound flows from the narrative world of a visual story. It is any sound that exists within the story and can include the voices of characters to the sounds of objects or music coming from a radio. As pro sound equipment becomes more accessible to a wider range of users, mastery of diegetic sound techniques have become more important in making all types of compelling video stories. 

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At CES 2020 Noland was joined on stage by Gordon Smith, NAB President and CEO (left), and Gary Shapiro, President and CEO of CTA.

The ATSC Looks To A New Steward To Navigate NEXTGEN TV February 21st 2020 - 09:00 AM

When the Advanced Television Systems Committee (ATSC) began its search for a new president this year, after two decades of steady leadership by Mark Richer - who oversaw the country’s transition from analog to digital and then to HDTV - it knew it wanted a technically savvy person who could bring fresh ideas. After considering “a sea of highly qualified applicants,” the standards development organization chose Madeleine Noland as its new president, effective May 15, 2019.

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