Recent Content

This year’s Olympics was available to MVPD subscribers in captivating 4K UHD HDR with embedded Dolby Atmos immersive sound.

Bringing The Olympic Games Home In An Innovative, Automated Way August 27th 2021 - 09:00 AM

Sitting at home watching the Olympics 400m Women’s hurdles final live on NBC’s 4K HDR channel, home audiences were captivated by the sweat and effort displayed on screen with immersive sound of the runners’ feet hitting the track. Viewers thousands of miles away could be excused for thinking they had the best seat in the Japan National Stadium. The live 4K HDR broadcast of NBC’s primetime show throughout the Games were an extrasensory experience unlike any previous Olympics telecasts.

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Growth in streaming OTT delivery is changing the business realities of broadcast television production, playout and content distribution.

Grass Valley’s Scalable Future August 23rd 2021 - 09:00 AM

New, in-cloud, pay-per-use business models offer new advantages to occasional REMI, field reporting, remote event production and similar content producers and distributors with a better business model to remain competitive and profitable without huge ongoing capital investments.

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CDNs are much more complex in practice than the simple diagrams used to depict them.

CDN Alliance Formed To Address Common IP Transport Challenges August 19th 2021 - 09:00 AM

A new non-profit group is about to launch for the CDN (Content Delivery Network) industry, aiming to provide more consistent media transport with greater resilience against the outages that have recently afflicted some of the world’s major CDN providers.

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Grass Valley’s Media Universe could be the answer to broadcasters’ revenue challenges.

Grass Valley Getting “Creative” To Navigate Disruptive Times August 5th 2021 - 11:00 AM

The pressure to extract more revenue from ever shrinking budgets, due to expensive content rights contracts, is causing Broadcasters to re-evaluate—and in many cases reduce—how they spend their money on production tools and infrastructure. Recognizing this, live production technology providers like Grass Valley are getting “creative” in how they sell their products and cloud-native systems.

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Moscow State University stages one of the most prestigious international codec competitions.

Chinese Codecs Tipped For Success In Latest Russian Competition July 29th 2021 - 09:00 AM

China’s video codecs stole the show at last year’s prestigious annual competition staged by Moscow State University and are tipped to do so again this year.

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The DVB Project Office is located in the European Broadcasting Union headquarters in Geneva.

DVB Selects AV1 With AVS3 And VVC As Candidate Codecs For Standardization July 16th 2021 - 09:00 AM

The DVB (Digital Video Broadcasting) Project has selected three candidate codecs for inclusion in its standards and is conducting tests on each for technical compliance before developing draft specifications.

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“Anything with a printed circuit board in it is likely looking at similar market dynamics.” Tim Shoulders, Grass Valley CEO and President.

Parts And Chip Shortages July 15th 2021 - 09:00 AM

TV equipment manufacturers are doing what broadcasters do best: Creatively helping each other work through a difficult technical challenge.

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HDR For Cinematography - Part 2 June 29th 2021 - 09:00 AM

In this second installment of our extended article looking into HDR for cinematography we look at the practical aspects and applications of HDR.

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