French video delivery and encoding technology vendor ATEME is the latest to comply with the Open Caching API Testbed Initiative organized by the Streaming Video Alliance (SVA).
TAG Video Systems takes advantage of over 70,000 globally deployed probing points to give users the ability to dive deep into streaming content monitoring. The company anticipates more than 100,000 probing point deployments by the end of 2021.
Television ratings service Nielsen recently released a report that showed streaming platforms pulled in a bigger share of viewers’ time then broadcast networks did. In fact, Netflix and YouTube alone now make up about 12 percent of the time Americans spend in front of their TVs.
The video streaming tide has been accelerated by the Covid-19 pandemic, but will continue to flow as relative normality returns, driving demand to monetize online content not just through subscriptions but also advertising.
Cisco is leading a $70 million investment in Israeli CDN startup Qwilt, driven by growth in the open caching architecture developed and endorsed by the Streaming Video Alliance.
For large media companies, especially those with global exclusive sports and entertainment rights that are delivered around the world simultaneously, the new frontier is streaming millions (and sometimes billions of viewers) of live events over an IP infrastructure. Or more specifically, a series of tightly linked cloud services that process media quickly and ultimately span the world.
An October NAB Show in Las Vegas feels about as awkward as forgetting to bring business cards.
The Secure Reliable Transport (SRT) low latency streaming protocol has become more appealing for OTT service providers with the addition of viewer experience monitoring and further playout capabilities.