The broadcast and content production landscape has never been more competitive. Because viewers now have many viewing options, content delivering systems must be smarter. Data analytics driven decision-making can help any media company maximize both efficiency and revenues.
Euromedia, a remote production company that has worked on numerous high-profile telecasts throughout Europe, has seen a significant interest among its clients for 4K production and has upgraded two of its larger OB’s with the latest video production switcher from Grass Valley.
The arcane world of metadata has been enlivened by automation with the promise of efficiency savings in asset management and much richer labelling of content to enhance discovery. At the same time, there are hopes at last of the field being unified behind common standards, which is essential as video services become increasingly global through online distribution with wider access to premium content.
Trying to troubleshoot an IP network without proper documentation is like trying to find your way around a strange city that has few street signs. Here are some tips to ensure valuable airtime is not lost because of inadequate records.
The world of broadcast audio is about to reach new levels as the industry embraces the future with Next Generation Audio (NGA). While precisely what features will be offered remain unknown, several 3D Immersive formats are already under development and soon will find their way into broadcast production and distribution.
The broadcast equipment industry is in the process of making the transition to IP based transport for video, audio and data. This has led to development of a suite of standards including SMPTE ST 2022-6 for encapsulation of uncompressed SDI within IP packets and SMPTE ST 2110 for live IP production carrying separate video, audio and data packets.
Like the creative professionals that use them, today’s storage systems need to be agile and able to serve up content when it is requested, as quickly and efficiently as possible. A real-time performing ‘Primary’ storage system also needs to accommodate multiple, disparately located users working in a collaborative environment. There are many successful variations on how to set up such an infrastructure, but the type of storage technology you choose—spinning hard disc drives (HDD) or solid-state flash media (SSD)—could mean the difference between a project’s success and failure.
One of my colleagues recently wrote an article including statements from others in the industry that orchestration was just a component of media asset management. I beg to differ and propose an alternative opinion and perspective.
