Patrick Griffis will become president of SMPTE next January. He offers a forward look at the challenges ahead for the organization.
HDR has dazzled us for some time. But there are instances where SDR may actually tell the story better.
The Entertainment Enablement session at SMPTE 2018 presented a wide spectrum of technologies that could enhance time spent in the driverless cars of the future.
Virtual Reality (VR) 360° content is still very new, but that does not make viewer expectations any more relaxed. If anything, the required quality level is even more important with VR content due to the expectations for immersiveness, which can be broken by just a minor glitch in delivery.
In 2014 the World Teleport Association (WTA) began certifying the facilities and operating procedures of teleports. Certification provides an objective and transparent way for teleport operators to validate the quality of their operations, and for customers to choose vendors that offer the right price-performance level for their needs.
The announcement by Blackmagic of their new RAW camera file format reminds us that there is choice to record RAW versus regular video with digital cinematography cameras. What is RAW, what are the pros and cons, and why should cinematographers capture RAW files rather than conventional video? At a first pass, a RAW image file consists of the data from the image sensor with some basic processing, but cannot be viewed as a regular red, green and blue (RGB) video file.
There are many misconceptions about what “the cloud” actually means and it would be a shame for anyone to miss the benefits of managing media in the cloud because of this. Let’s look at the five most common misunderstandings about using the cloud for media management.
The industry has long considered Ultra High Definition (UHD) with High Dynamic Range (HDR) to be the ‘wow factor’ behind the next-generation TV viewing experience. Unfortunately, there are too many different HDR formats being touted, causing industry confusion about how to proceed, which in turn has delayed deployments.
