In this new series, it will be seen that color is a complex subject and all the more so for being multidisciplinary. The difficulty with such a large subject is that it is hard to leave things out when they are so fascinating.
Immersive audio has the great potential to transform our human listening experience, captivate our imagination, and inspire our inventiveness.
In the previous article in this series, “Understanding OTT Systems”, we looked at the fundamental differences between unidirectional broadcast and OTT delivery. We investigated the complexity of OTT delivery and observed an insight into the multi-service provider silo culture. In this article we fully analyze a typical OTT delivery channel to understand why we need monitoring.
In an era of rising programming costs, media companies are looking for ways to reduce production budgets, through both live remote control operations leveraging the Cloud and the public Internet as well as the use of less expensive consumer-level technology.
Once tweaked to perfection and final format specs locked in, production models of Next Gen TV sets will flood stores, confuse viewers and provide broadcasters and sponsors new opportunities to expand their reach and brands.
“Agility and flexibility” are the mantra of the new broadcast paradigm. Audio has always been the trailblazer for new technology, it was first to go IP and first to provide software solutions. But where is the next generation of audio taking us?
With consumer adoption of OTT services and viewing of live sporting events on mobile devices at an all-time high, content creators and distributors are working hard to fine-tune their infrastructures and workflows to meet demand. For many, this has meant leveraging the flexibility and scalability of cloud-based computing and artificial intelligence (AI)-powered services, which require less capital cost and facilitate experimentation with new channels and mobile-first services.
The movement behind 8K has gained momentum and met growing resistance at the same time as it attempts to break out from its Japanese roots after being nurtured for over a decade almost single handedly by NHK.
