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Without doubt, virtualization is a key technological evolution focus and it will empower many broadcast and media organizations to work differently, more efficiently and more profitably.
Thanks to the pioneering and the sometimes overly promotional work of One Media, the wholly owned subsidiary of Sinclair Broadcast Group, the new broadcast standard emerging in the U.S., called ATSC 3.0, is promising broadcasters new capabilities well beyond delivering TV signals. Yet it’s also about to change the very definition of what it means to be a “broadcaster” in today’s highly competitive video marketplace.
Illegal piracy subscription services are now worth over $1 billion a year in the US alone, according to a study conducted by the Digital Citizens Alliance in conjunction with NAGRA, the content security arm of the Swiss Kudelski group.
The ability of upscaling to give new life to old content, as well demonstrate the full value of the latest 8K TVs, has already been well proven through traditional techniques.
There are two components of gamma that have quite different purposes. One of them is always necessary because displays and their surroundings are never equally as bright as the original scene. The other one is a compression technique.
Digital audio has a remarkably short history, but apart from a few enthusiasts of legacy technology, the takeover has been total.
Several licensed experimental ATSC 3.0 stations have been on the air for some time. Now, the first commercial ATSC 3.0 stations have signed on in Las Vegas, Pittsburgh, Nashville, Salt Lake City and Phoenix.
Pay TV is now in chronic decline across almost the whole of the Americas as ongoing recession among the Latin countries continues to bite.