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Founded in 2009 as FindTheBest, Graphiq aimed to collect and organize details about products, places and people to simplify online research. The company later introduced features to tailor comparisons around individual preferences, as well as launched websites and apps focused on specific topics — like technology, genealogy, real estate and government data — which draw millions of monthly readers.
Graphiq was acquired by Amazon in July 2017, to help improve Alexa.
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